Rihanna’s Savage x Fenty lingerie line accused of deceptive marketing tactics

New York( CNN Business) A watchdog group is accusing Rihanna’s Savage x Fenty lingerie line of duping customers into registering for a subscription service.

The complaints were made after TINA received reports from Savage X Fenty customers who said they purchased apparel from the company’s website and unwittingly signed up for a membership that expense $49.95 per month.
While the company offered offered bra and panty defines for $25, “the ad itself doesn’t disclose what you’re buying, ” said Shana Mueller, a spokesperson for TINA, told CNN Business. “There’s also a little extra item in your shopping cart that says ‘Membership’. There’s no cost next to it. It’s just a little x.”

This is the CVS of the future

New York( CNN Business) This is what it looks like when a drug store chain and a health insurer merge.

The new HealthHubs fit into CVS ( CVS) CEO Larry Merlo’s ambitious plan to turn his company’s 9,800 stores into a “health care destination.” CVS wants to arm its sprawling network of stores with a range of health services to protect against competitor from Amazon ( AMZN) and a wave of mergers in the industry.
“The service component will be an element that is hard to replicate online, ” Merlo said at a seminar last year.

Diet soda doesn’t have to lead to weight loss, tribunal rules

New York( CNN Business) There’s nothing deceptive or dishonest about soda manufacturers utilizing the word “diet” to describe the reduced calorie alternatives to their traditional sugary soft drink, a federal appellate court has ruled.

Becerra filed her original suit against Dr Pepper’s former mother company in US District Court in October of 2017. The Bay Area resident sought class-action status on behalf of all Californians with similar grievances against Dr Pepper.
In her original grievance, Becerra said she has struggled with obesity since she was a child. She claimed she had purchased and drank Diet Dr Pepper for more than 13 years believing it would help her manage her weight, adding that she “did not receive what she paid for.” A magistrate ultimately ruled against Becerra, who eventually appealed the lawsuit to the Ninth District Court, court records show.

Trump Evicts Tech Workers, Avengers Return, and More News

Thousands of immigrant tech workers are being sent home under the Trump administration, GoDaddy is out to fight spam, and the Avengers are ready for their End Game. Here &# x27; s the news you need to know in two minutes or less.

Visa rejections for tech workers are soaring under President Trump

On the campaign trail, Donald Trump promised to overhaul the H-1B visa program, an important program that draws specialized immigrant talent into American companies. But denial rates for both new applications and extensions have more than doubled since he took office, and thousands of workers who have spend years in the US are now being told to leave, some as soon as the end of the month .

GoDaddy axed 15,000 spam sites

You &# x27; ve considered the ads: miracle weight loss answers, brain pills, etc. Plenty of people still fall for them but spam ranks fairly low on the internet &# x27; s list of problems. But GoDaddy teamed up with Palo Alto Networks to take down 15,000 subdomains dedicated to selling those phony pharmaceuticals under false pretenses. Take that, spammers.

Samsung &# x27; s Fold problems may be hard to fix

It looks like the problems with Samsung &# x27; s infamous Galaxy Fold may not straighten out anytime soon . A breakdown from phone mend company iFixit reveals that many of the problems reviewers discovered are systemic, and comes here the very building of the device. Samsung has not yet announced a re-release date, but don &# x27; t hold your breath.

Cocktail Conversation

The day was eventually come for the Avengers to return, and we &# x27; ve already reviewed it right here . If you &# x27 ;d you &# x27 ;d like to see the glory with fresh eyes, however, here are the steps you can take to avoid internet spoilers .

WIRED Recommends: Nintendo Switch accessories

If you don &# x27; t have a Nintendo Switch, you should probably get one . But if you already do have one, there are all kinds of goodies you can get to make your experience that much better.

More News You Can Use

Facebook reported its earnings yesterday, and the company is set to pay billions for its privacy missteps .

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Instagram will block content that are contributing to weight-loss products or cosmetic procedures to anyone under 18

( CNN) Instagram announced a new policy that will block, and sometimes remove, content promoting weight-loss or cosmetic procedures to younger teens.

Content that makes a miraculous claim about certain diet or weight loss products, and is linked to a discount code or other offer, will no longer be allowed and will be removed from the platform.
The changes come as the platform grapples with the impact of influencers promoting diet teas, supplements and certain cosmetic surgery.

Inside the Weird, and Booming, Industry of Online Influence

In the past 1 0 years, “sponcon, ” the business of getting paid to promote a company via your social media, has spread pandemic-like. Sponsored content may be obnoxious( and even morally questionable at times ), but it &# x27; s plenty legal–as long as influencers cop to the fact that they &# x27; re being paid. The Federal Trade Commission says that if influencers have received money, gifts, or anything else that could affect how users view their mention of a brand or product, they should disclose it prominently in the post. Few do. Unsurprisingly, the agency isn &# x27; t actively monitoring individual influencers. And the short life of narratives on Instagram and Snapchat means it &# x27; s even easier for covert #ads to simply disappear. Welcome to the weird–and booming–industry of influence.

The amount of sponcon in your feed has exploded.

When it comes to social media shilling, Instagram is by far the fan favorite. People branded as “influencers” posted more than 3.7 million #ads to the platform in 2018. That &# x27; s 43 percentage more than the year before. And those numbers merely include the properly disclosed ads.

* projection

And companies are spending more ad dollars on influencers.

Traditional ads suck, and brands are well aware. But people choose to follow influencers, and they are primed to heed their recommendations, #sponsored revealings be damned. Inevitably, influencers are hawking some weird stuff: miracle weight-loss detox teas, text-therapy apps, entire apartments, scammy island music festivals.

Which means there &# x27; s a lot of fund to be made.

But with great reaching comes major responsibility. Take model turned performer Luka Sabbat and his 1.7 million-ish Instagram followers. Last September, PR Consulting paid him $45,000 to wear Snap &# x27; s bulbous video-recording sunglasses, Spectacles, in Instagram posts and stories during Fashion Week. By the end of October, the PR firm filed suit against Sabbat, alleging, for one thing, that he shortchanged them by at least two posts. Among the requirements in the contract …

As influencers &# x27; follower countings and aspirations rise, so do their costs.

Influencers with massive followings can afford to hire agents to help snag lucrative bargains. Monthly retainers for agents can range from $1,000 to $20,000, with a standard 20 percent committee on each deal. For the not-yet-so-influential, a host of third-party matchmaking services have cropped up to connect newbie influencers with advertisers. For instance, YouTubers can browse sponcon offers from brands on the company &# x27; s marketplace, FameBit. FameBit then takes a 10 percentage cut from both the brand and the creator.

No adherents? No problem.

Wannabe sponconners can buy fake likes, followers, Twitch channel opinions, even SoundCloud reposts through social media marketing panels. For Instagrammers, a subscription to a “power likes” engagement service can fool the algorithms. Popular vendors like Cloud Socials and BoostUp Social charge fledgling influencers $35 to $799 a few months for a steady river of interactions from prominent Instagrammers. Or aspiring influencers can go full automatic: For $10 to $100 a few months and your login, automation apps will send your social media profile into a frenzy of liking, commenting, and following other accounts en masse, in an attempt to snag you a follow back.

Sources: Mediakix, SM Garden

This article is set out in the May issue. Subscribe now .

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Weight Watchers adds 1m subscribers in a year

Membership increases by 27% but share price dips as revenue growth falls short of forecast

Weight Watchers International continued its impressive subscriber growth through the second largest one-quarter, growing 27.6%, or 1 million, to 4.5 million over the past year, but revenues were less impressive, climbing only 17.6%, to $409.7 m, over a year earlier.

” We have embarked on an exciting journey- from being the global leader in weight management to becoming the world’s partner in wellness ,” said Mindy Grossman, its president and chief executive, in a statement after trading closed on Wall Street.

The dieting power home has been growing strongly since Oprah Winfrey bought a 10% stake in 2015. But investors sounded a note of caution after revenue fell short of expectations, and WTW shares fell from their close at $92.21 to $88.90 in after-hours trading.

Analysts credited the company’s recent success to a strategic change away from mere weight loss and toward products that target holistic wellness.

” Consumers are looking at healthy lifestyles, mental wellbeing ,” Morningstar analyst RJ Hottovy told Investor Business Daily.” Once upon a period, weight management was all about what you feed. Now any activity can be translated into Weight Watchers points .”

While users’ waistlines ought to have shrinking, the firm has enjoyed accelerating sales growth for the past five quarterss, reflecting the involvement of Winfrey and the company’s success in recruiting social media influencers including Hollywood director Kevin Smith and DJ Khaled.

Technology has been key to Weight Watchers’ transformation. Fitness tracking devices now offer members FitPoints for activities such as walking, cleaning or dancing. Those points are then scaled to determine a member’s daily diet allowances.

Kara Anderson, an analyst at B Riley FBR, said Smith’s endorsement of the company soon after suffering a heart attack in February and then chronicling his” wellness journey” and attributing his success to Weight Watchers had been particularly potent.

Despite some frustration with the latest Weight Watchers results, the company is still far above the record low of $3.75 it reached in July 2015 when Winfrey acquired 6.4 m shares and signed on to a five-year bargain to be the face of the firm. By October that year, Winfrey’s five-year deal had already netted her $50 m in share appreciation.

WTW’s shares are up 170% over the past year.

Read more: www.theguardian.com

Mark Zuckerberg challenged himself and Facebook to a year of running

Image: mark zuckerberg/ facebook

Mark Zuckerberg proved off completing his annual personal challenge with a congratulatory Fast Company profile and some interesting videos full of WTF moments. Over the course of a year, the CEO of Facebook had crafted an at-home personal assistant that turned his illuminates on and off, toasted his bread and spoke Mandarin , among other things.

But the so-called Jarvis, voiced by God, wasn’t Zuckerberg’s merely New Years challenge for 2016. Back on Jan. 4, Zuckerberg told the world( aka posted on Facebook) that he also planned to run 365 miles this year.

At the time the CEO wrote: “This is a lot of operating, but it’s not a crazy amount. It’s a mile a day, and at a moderate pace it’s less than 10 minutes of running per day.” Mashable’s own Chris Taylor called out Zuckerberg for inaccurately defining “less than 10 minutes” as a “moderate place.”

But regardless of the pace, Zuckerberg put forth his challenge and invited the Facebook community to join him. He created a public group called A Year Of Running , not unlike his Year Of Books the year prior, where he would share updates and so could members.

So what ever happened with Zuckerberg’s fitness challenge? Well, you might have forgotten that he completed it himself back in July, as he dutifully announced in another Facebook post.

I started off the year only operating a few miles at a time. Now I can go out and operate 20 miles on a Sunday morning and feel pretty good. I’ve also worked on velocity, and my fastest mile so far is 5: 53.

I’ve saw running is a great way to clear my head, to get more energy and to find time to think about challenges I’m running through at Facebook and our philanthropy. When I’m traveling, operating is a great way to explore a new city and kick airplane lag before a packed day of meetings.

But the year of running wasn’t over for Zuck after that. He upped his challenge to train for a triathlon. But as he told comedian Jerry Seinfeld on Facebook Live in June, he had broken his arm while biking and therefore had to pause swimming.

Zuckerberg has yet to share a date for when he will complete a triathlon.

Though he has been quiet on his own fitness challenge, he recently shared the histories of Nicolas Lemonnier via a video on his Facebook.

As the video reveals, Lemmonier generated a Facebook group called Run Eco Club, where participants are encouraged to pick up one piece of trash for every mile they run.

Over the year, the group grew to more than 126,000 members who came from 195 countries and shared more than 84,000 posts.

Image: facebook

Other members of the community have posted to Zuckerberg’s Facebook group with their personal narratives of weight loss and other healthy lifestyle changes.

Since he shared several videos of his personal challenge to build an AI butler, can we expect videos of Zuckerberg demonstrating his fitness routine? We’re waiting.

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Oprah Winfrey Just Became One of the World’s 500 Richest People

Oprah Winfrey has notched another milestone.

The media mogul’s luck made a record$ 4 billion on Monday to stimulate her the first black female entrepreneur on the Bloomberg Billionaires Index, a ranking of the world’s 500 richest people. She’s at 494, just behind Mark Cuban and Ross Perot.

Winfrey, 64, can largely thank the performance of Weight Watchers International Inc. for this latest marker. Her fortune has increased $427 million so far this year as the company’s share cost has more than doubled. The weight-loss firm has mounted a comeback since 2015, when she bought a stake and agreed to pitch the brand.

The bulk of her luck comes from ownership of the Oprah Winfrey Show, which had a 25 -year run. The founder of her own cable network, Winfrey merely announced a partnership with Apple Inc. to make original programs and content.

Her inclusion brings the total number of women on the listing to 65 and the number of female entrepreneurs to six.

Fitness trackers may not assist weight loss, analyse discoveries

Research presents a simple diet and exert scheme is more effective weight loss strategy than using Fitbit and Jawbone devices

They have become the must-have for fitness fans but wearable gadgets that track users physical activity may not help people lose weight, a new examine has found.

Instead of motivating users to do more exert over the working day, the two-year survey determined the devices were actually less effective at encouraging people to lose weight than simply following a diet and exert plan.

Scientists suspect that people become overly dependent on the gadgets to help them change their health, developing a false sense of safety and would do better by “il rely on” simple willpower.

Costing up to 150, the devices by technology firms including Fitbit, Jawbone and Misfit are worn on the wrist or arm, monitor physical activity, steps taken, calories burnt, heart rate and quality of sleep and feed the data directly into a smartphone.

The researchers tracked 470 overweight or obese people, aged 18 to 35, for 24 months. Everyone in the study was put on a low-calorie diet, given an exercise plan and invited to regular group sessions.

After six months, half the group was given a Fit Core armband, which tracks activity and feeds it into a computer programme that also allows people to log their diet. The other half were simply told to monitor their workout and diet by themselves.

The researchers, whose results are published in the Journal of the American Medical Association( JAMA ), found that patients given the armbands lost less weight than those who monitored their own activity.

The group employing the Fit Core gadgets lost an average of 7.7 lb over two years, compared with an average 13 lb in the self-monitored group.

A spokesman for Jawbone, which owns BodyMedia, the manufacturer of Fit Core, told the Daily Mail: The findings of the study do not suggest that wearable devices should not be used for positive weight loss outcomes.

In fact, the study demonstrated positive weight loss in both groups. Wearable tech helps to bridge the gap between patients who have access to instead intensive weight loss treatments and the very many who dont.

A spokeswoman for Fitbit said: The researchers point out that a limitation of their work includes the fact that they did not use a modern wearable device such as those offered by Fitbit. The upper arm device used in the study was limited to automatic data collection only.

Most wearables today, including those offered by Fitbit, is beyond data collected, offering individuals real-time access to their information, insights, motivation from associated social networks, and guidance about their health. We would strongly caution against any conclusion that these findings apply to the wearable technology category as a whole.

Read more: www.theguardian.com